Google Ads announced what it calls "confidential matching." Confidential matching is a "way to securely connect your first-party data for our measurement and audience solutions," Google said. And it ...

Geospatial data integration and matching techniques are pivotal in reconciling spatial information from diverse sources, enabling comprehensive representation and analysis of the physical world. These ...

InfoSum, a data collaboration platform provider, is partnering with Acxiom, a customer intelligence company, to expand companies' data matching capabilities. Using Acxiom's Match Multiplier, companies ...

Syniti announces Syniti Match release for efficient, AI-driven data matching Your email has been sent On October 19th, Syniti, the global enterprise data management solutions provider, announced an ...

“Broad match gives you the most relevant reach and conversions within your performance goals.” This is how Google describes broad match in their Google Marketing Live 2023 recap. Wait, what? Broad ...

BOSTON, Oct. 19, 2022 — Syniti, a global leader in enterprise data management, today announced the upcoming availability of its fully cloud-native Syniti Match, the most rapid and precise AI-powered ...

Google today announced confidential matching, a new privacy-first solution that lets you securely connect your first-party data for audience targeting and campaign measurement, leveraging confidential ...

Data Ladder performs data quality reviews as a service to ensure your data is clean, complete and accurate. Discover more now. Image: Molnia/Adobe Stock Data quality management relies heavily on ...