Tseng, Shih-Lun "Allen"; Sun, Heshan; Santhanam, Radhika; Lu, Shuya; Thatcher, Jason B. Rethinking Gamification Failure: A Model and Investigation of Gamified System ...

Gamification was always just behaviorism dressed up in pixels and point systems. Why did we fall for it? It’s a thought that occurs to every video-game player at some point: What if the weird, ...

With U.S. colleges and universities battling enrollment declines, many student affairs officials are turning to gamification platforms to meet students where they are and keep up with the evolving ...

Monika Mueller is the EVP Consulting Services and Head of LATAM for Softensity, a U.S.-based IT outsourcing company with a global footprint. Employee engagement and retention are hot topics, ...

Looking to boost user or customer engagement with gamification software? Use our buyer's guide to choose the best gamification platform for your business. Most of us are familiar with the leaderboards ...

Gamification is one of the hottest marketing trends of 2011 – and it’s not just all about Farmville and Angry Birds. Read on to discover why now is the time for B2B marketers to get serious about play ...

The financial world is changing fast. Companies are redefining how they engage customers. Gamification—adding game elements to non-gaming platforms—is driving this shift. It makes financial tasks fun ...

SaaS technology company Fast Track has launched Tournaments, a new feature in its AI-driven gamification platform, Rewards, ...

As gamification continues to grow in popularity, its applications within the financial sector are expanding. It's no longer confined to just a single aspect of customer interaction; it's redefining ...

From boardrooms to classrooms, gamification revolutionises how we work, learn, and engage. By integrating game mechanics, such as leaderboards, rewards, challenges, and points, into real-world ...