The Smart Brick, shown publicly for the first time at CES 2026, is built around a custom ASIC smaller than a single Lego stud. It includes ...
The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...
In the Star Wars sets launching with Smart Play in March, the Emperor minifig will play the Imperial March when you sit him on this throne. Ships can blast at each other with laser noises, and ...
If the (hang on, let me count) 16 different Lego sets in my office alone are any indication, then PC gamers and Lego fans have a big overlap in the middle of their Venn diagram. Alienware knows this, ...
These “Smart Bricks” and “Smart Play” initiatives, just announced at CES 2026, aren’t like the huge Lego Mario toys that ...
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