Roblox has unveiled plans for a new monthly subscription service, Roblox Plus. Launching on April 30, Roblox Plus offers subscribers discounts on in-game items and avatars, as well as unspecified "exclusive" benefits for $5 per month.

Young people get Roblox. Advertisers … not so much. Roblox hopes to rectify that with its recently launched partner program. The program connects advertisers with agencies and game developers that are already versed in creating experiences that fit ...

A new program in Detroit is taking something kids already love—video games—and turning it into a foundation they can build a future on.

Starting today, members of Roblox’s UGC Program will be able to sell customized avatar bodies and standalone heads. These new customization options will give players even more ways to express themselves on the platform. Avatars are a key part of the ...

Asian fast-casual restaurant chain Wow Bao is continuing its Web3 push with a new Roblox experience that is integrated with its Hot Buns Club rewards program. Since launching in 2003 in Chicago, Wow Bao has expanded to nearly 700 locations across the U.S ...

INDIANAPOLIS--(BUSINESS WIRE)--Wow Bao is once again setting the standard for innovation with its latest venture into the metaverse, partnering with Flaunt to power the first-ever integration between Roblox, the immersive platform for connection and ...

Last month Roblox, the game creation platform, announced the launch of its new advertising network, the Roblox Partner Program. Now that it’s out, what do these 'immersive ads' actually look like? Well, it seems they don’t look too different from ...