Sanrio has launched a new game brand, “Sanrio Games,” as part of its self-publishing initiative. The first title, a party game for Nintendo Switch/Nintendo Switch 2 titled “Sanrio Party Land,” is ...

Ellerton & Co. Public Relations has unveiled a major leadership evolution as the independent strategic communications and ...

Vaseline has launched “Love hurts”, a new campaign film that spotlights a familiar yet rarely celebrated act of care: a ...

The future of advertising is no longer defined by silos between creative and media, but by how seamlessly both functions ...

For many smartphone users, switching ecosystems can feel like a leap into the unknown. New interfaces, new apps, unfamiliar ...

By blending AI-powered assistance, emotional storytelling, social participation, and seamless commerce integration, ...

For years, customer experience has been the ultimate battleground for brand ...

The Infocomm Media Development Authority (IMDA) has signed a memorandum of understanding (MOU) with South Korean broadcaster ...

Southeast Asia is accelerating into the AI era, but many organisations are still struggling to translate adoption into ...

Apple will transition Tim Cook to executive chairman, with John Ternus stepping in as CEO from September 2026.

Pepsi has rolled out a new global campaign and platform, “Pepsi football nation”, bringing together a roster of football ...

For years, I trusted the same equation like most marketers did. Rank high to win clicks, more clicks meant more traffic and ...